Indian e-Commerce News Articles of Week (17 July 2014)
Use Startup website Frilp to give feedback on products
Chennai-based startup, Frilp, is hoping to give its users just that by connecting them with friends online who can recommend products or services. One could search for a particular business in the existing recommendations or could go for the ‘ask’ option, which allows other users in the circle to respond to the query. If no one responds within a specific period of time, experts identified by Frilp would chip in.
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E-retailers blend it right for tea connoisseurs
Group of entrepreneurs come down to provide the branded tea at online from global brands. In India, companies like Tea Trunk, World Tea Room, Goodwyn Tea, Beveragewala and Teaamo have all turned to the online channel to reach out to a niche but growing base of online tea buyers.India’s large tea market including branded tea market is estimated to be worth about Rs 10,000 crore and growing at over 15% annually has also led scions of old-school tea export houses to start online sites.
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Apparel brand Soch to launch E-store
Ethnic apparel brand Soch is set to launch its own online retail store next month. Soch, which earned revenue of Rs 175 crore last fiscal, started retailing on sites like Flipkart, Amazon and Fashionara last year and these portals already account for about 5% of its sales.
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Pakistan fashion brand “Khaadi” to start India operations online
Indians can now place their orders online for Pakistan’s iconic fashion brand Khaadi, known for its traditional hand-woven prints. The label, launched with the intent of reviving the ancient craft of the handloom and popularising the traditional medium, will be a direct competitor to India’s own handicraft and handloom retail repositories – Fabindia and Anokhi.Rates will be based on package weight and destination. Any duties applied by the Indian customs authorities will also be the responsibility of the customer.
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Reviews42 raises funding and rebrands itself as “Zopper”
Online consumer products research platform Reviews42 has raised 5 million of Series B funding from Tiger Global Management LLC and Nirvana Venture Advisors. the company has rebranded itself to ‘Zopper’, signifying the broad capabilities offered by their platform across comprehensive price comparison, product discovery and user reviews. With the rebranding,Zopper, company expect to reach out to new sets of users who are avid shoppers and are in search of different options on the offline an online platforms.
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Which products are more meaningful for mobile ads as per consumer Interest.
Mobile ads have a big effect on consumers for certain products.The mobile ads worked well for practical products like a washing machine and even cars but were unable to persuade people to buy just-for-pleasure items, like fancy watches, the findings showed.
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E-commerce companies smell money in railway logistics support
E-commerce players have welcomed railway minister Sadananda Gowda’s move to set up logistics support for them, as it would offer them an alternative to the expensive air cargo that they now rely on for delivery. the minister had said the railways would extend “logistic support to various E-commerce companies by providing designated pick-up centers at identified stations.Rail cargo could be up to 45% cheaper than air-cargo, according to distance and volume, as per industry estimates.
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Mango teams up with Jabong for online retail
The Spanish fashion brand, Mango, will now be only a click away. Jabong.com, India’s leading online fashion destination will now make Mango accessible to its online shopping enthusiasts. By July end, Jabong.com will be offering chic Mango ensembles, shoes and accessories.
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Flipkart Fights to Keep India E-Commerce Lead Over Amazon
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